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Our Founder's Message to Students |
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| Email message received from a SMU student
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On 27 January 2004, I received the following email message :
We are a group of undergraduates pursuing our degrees (School of Economics and Social Sciences) in the Singapore Management
University. As a project for one of our courses, we wish to get ourselves involved as volunteers for particular community
service work.
As such, we hope that we could join you in CancerStory to extend help to cancer patients by raising awareness towards your
site which offers support to them. We find your web site extremely helpful and informative, and which therefore, we believe
would be of great usefulness to cancer patients. However, we believe that CancerStory could help even more people onto the
path of healing, if it is able to reach out to a wider group of cancer patients and their families. Therefore, we wish that
you could allow us to help in bringing CancerStory closer to the many patients out there, so that help would be more
accessible for them.
We are really keen on volunteering our service for this purpose and this cause. Therefore, I sincerely appeal to you to grant
us our request. We look forward to a favourable reply from you. Thank you for your kind attention.
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Follow-up
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I spoke with this student and expressed my thanks to this team of students for wanting to help CancerStory.com
by printing and distributing flyers at some cancer institutions. I told her about the resistance that
CancerStory.com is facing from some cancer institutions, hence their strategy will not work. If their project
is results-oriented, then it may not be appropriate for them to work on CancerStory.com's publicity. I told her to
rethink her proposal and the project was finally dropped.
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My advice to students
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For any student who is keen to help CancerStory.com raise publicity on a school project basis, please note that the
"marketing strategy" of getting local cancer institutions to give a helping hand is not feasible. If you think that I lack confidence and resourcefulness, then I will be most willing to hear your views and watch you put them into
action. I can be contacted at lsh@cancerstory.com
In the past, some members of the public had given their views liberally without any form of action to back their words up.
Such behaviour complies with what is commonly known among Singaporeans as "NATO" (No action, talk only).
Being a straight-talking person, I will always give spontaneous answers that are often not diplomatically delivered
and may displease some.
If you are curious to know why some medical institutions do not support the cause of CancerStory.com, please
click here to read my tough challenge.
Posted on 18 May 2004
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